Twitter traffic

Posted Nov 04, 2009 by jon123_boy / comments 0 comments / Print / Font Size Decrease font size Increase font size

The article contains three strategies that are used by Twitter to drive traffic to their website.

Twitter traffic

Reports from all over the world indicate that the craze for social networking is increasing rapidly and it has now become more popular than email and other medium. According to the data released by Compete, Twitter has grown 33% in just one month, incredible performance isn’t?

According to the data released about TechCrunch Twitter   one of the suggested twitter accounts  there were 65,573 followers on February 11. By March 1 this number of followers had increased to 158,708 followers. At present this number has increased to 217,187. So we can conclude that of Twitter followers to TechCrunch account has become nearly four times in a month. Twitter is making enormous amount of traffic and on the way to become one of the best social networking platform for web users.

Following are three strategies that are going to be used by twitter

  1. 1.     Search:

Search engines like Google, yahoo and Bing have used Twitter inclusions of their search results pages. Already live a product from Bing is a separate page from homepage of Bing.com.

Soon Google will also include tweets as part of standard Google search experience and this tells the story of importance of this Twitter is generating. According to blog post published recently if someone searches for something they would locate tweets from other users. They will share the most recent and important information with all users and it will really help the internet users in bigger way.

  1. 2.     Lists of users:

According to a study the Twitter is mostly being used by teenage females. Every teenage female follows about 20 – 50 people, and has the same number of Twitters following her back. Another study found that just 10% of the active users are responsible for 90% of the tweets. Another study has revealed that bots create more than 24% of the tweets.

Twitter will persuade participation of new users through a select list of suggested Twitters. They are often known as SUL or Suggested User List. Now, Twitter is all set to destroy the SUL and will provide something of use to the Twitter Lists.

  1. 3.     Tweets are aware of location:

Twitter has started the implementation of a process for fixing latitude as well as longitude to the tweets. It has installed the feature for testing. Eventually, when it’s send to the entire Twittersphere, all the tweets from all the users who opt for it will be aware of the location. This could help extensively for retention of Twitter users and will also aid in tackling traffic problems.

Those who are using a GPS-enabled browser-plug-in or iphone can send and receive tweets that are location-aware via third-party application. It also provides a function to monitor who is tweeting in close vicinity and their followers as well. Once features like latitude and longitude become ubiquitous, the value of these tweets increases too much. The next time when you go to a new city and launch Twitter, you will be able to see tweets from people of the same block, same building, or dining in the same hotel.

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Source: Twitter traffic
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